Apps today are in #TopGear and are the Number 1 most engaging tool a business can employ when reaching out to consumers. Take advantage of the open Android environment by building a mobile app solution customized to your business needs and designed to keep your users on the hook.
What’s an App Do?
To take a broad topic and put it in a nutshell, business apps have one primary goal: to return their initial investment and turn a profit for the business owner. The cost of an app isn’t high. Thanks to the effort put into making the SDKs, APIs and code databases for development, the barrier for building an app is pretty low relative to the vast capabilities they enable. But you’ll still need to think about how the app will earn its bread…so to speak.
In-app ads might be the first method that springs to mind when you envision earning money on an app. Advertisements work well enough, and they’ll provide income relative to the size of the audience, but as a business your main form of monetization is best tied closely to your existing business. A well made Android app can be a multiplier for your business by attracting a wider audience and keeping them engaged over time.
Even if your android app isn’t using any kind of direct monetization like mCommerce or pay to download, apps for businesses can easily prove their worth simply as a marketing tool that keeps users engaged with a brand. You just have to build an app that’s convenient enough to earn a place on the user’s device!
Keep them coming back
Smartphones and tablets have the most advanced user interface available on consumer devices. With taps and swipes, apps provide an extremely satisfying, engaging experience. People open up apps to accomplish goals—it doesn’t matter how trivial the goal is, all that matters is that your app caters to that need in a fast, interactive manner.
Layer your app so that users can move from a broad level to a specific level and back quickly and easily. For some apps this might mean narrowing in on product categories to find a specific product, while for others it might mean locating a contact to share a message with, in either case the app is built to narrow in on specific actions.
Actionability is a key concept for building a good app. When the user has information, can they do something with it? If the app notifies them of something, what action can they immediately take? These actions should be goal-oriented and satisfying to complete.
For more insights into building and monetizing apps, check out our ebook, Turning Ideas into Profitable Apps.
If you’re planning for an Interactive Android App for your startup, SMB contact Software Developers India to see how our mobility experts might be of service. We offer free idea consultations which can help you flesh out you concepts. Call +1.408.802.2885 or come to our website to drop us an email : team@sdi.la